Prevent the Fall, Prevents the Call

Every twenty seconds another senior adult dies from a fall in the USA.
Emergency rooms treat fall victims at a national rate of 1 every eleven seconds.

Prevent the Fall, Prevents the Call

Every twenty seconds another senior adult dies from a fall in the USA.
Emergency rooms treat fall victims at a national rate of 1 every eleven seconds.

Fall Prevention does
not have a Season,
it has a Mindset.

Most senior adults are determined to remain in the community however hazards at home and in our neighborhoods increase the likelihood of falling. Fall costs are staggering according to CDC statistics.

  • One out of five falls causes a serious injury such as broken bones or a head injury.
  • Each year, 2.8 million older people are treated in emergency departments for fall injuries.
  • Over 800,000 patients a year are hospitalized because of a fall injury, most often because of a head injury or hip fracture.
  • Each year at least 300,000 older people are hospitalized for hip fractures.
  • More than 95% of hip fractures are caused by falling,7 usually by falling sideways.
  • Falls are the most common cause of traumatic brain injuries (TBI).
  • Adjusted for inflation, the direct medical costs for fall injuries are $31 billion annually, hospital costs account for two-thirds of the total.

Be Aware

Most falls at home happen in the bathroom

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read between the lines

The Risk

Fall risk increases as balance and muscle tone decreases.

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emotional pain hurts too

Smart Solutions

Technology to prevent and report falls

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knowledge is power

Find Services

Home safety assessments and strategies for you

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you’re not alone

Shop for Products

Home safety product bundles created by the experts

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find comfort


Here are some tips on how you can brighten someone’s day.

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spread the love


of hip fractures are caused by falling


seniors are treated in the E.R. for fall injuries


older people are hospitalized for hip fractures

1st Step


Report tripping hazards in the community such as broken sidewalks, trash, tree roots, loose handrails, and other unexpected changes in walkways that a senior with poor eyesight may miss.

2nd Step

Stop, Look, Listen.

Stop, look and listen to your loved ones who may lack awareness of their personal fall risk due to medication side effects, muscle weakness, poor vision and other health factors where their primary care physician should be notified.

3rd Step


Engage a home safety consultant to assess the daily fall risks.

Notes from the Author

Why Do Falls Happen?

My mother has the “invincibility gene” and she passed it on to me. She lives one thousand miles away. She just informed me that she severely stretched the tendons in her ankles by using a ladder. To be honest my father had the same gene. I remember my mother calling to complain about him climbing up a two-story ladder to fix the gutters or push snow off the roof.

I have a friend whose father strapped a chainsaw to a rope around his waist, carried it up a ladder and onto the roof. He proceeded to cut his three-car garage in half. My friend got a frantic call from her mother, watching from the kitchen window, while he performed this amazing feat. Good news, no bodily injuries. The garage is a different story.

The “invincibility gene” is an issue of independence, judgement, and denial. Medications frequently warn of the risk of dizziness which can be provoked by moments of imbalance. Bifocals can impair sight in times of quick movements. Falls frequently occur when someone is alone or unsupervised. Most of us will not accept our physical limitations longer than we should raising our risk of injury. Falls can be physically painful and financially costly.

Here are five practical suggestions to reduce falls for those who continue to exercise their “invincibility gene”:

Rearrange the kitchen cabinets and closets moving needed items down too easy to reach locations.
Install gripper strips or skid pads on porches and steps that tend to be slippery when wet.
Securely mount railings preferably on both side of the staircase.
Anticipate bathroom falls by installing grab bars in the bathtub and gripper strips on the tub and shower floor make the wet surfaces more manageable. Bathroom rugs should stick firmly to the floor.
Organize the living area. Throw rugs and clutter represent land mines for senior adults, especially in the dark or with poor eyesight. Secure the rugs with carpet tape. Move the clutter up off the floor.

Monica Stynchula – CEO / REUNIONCare, Inc.